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Mixcloud is a streaming platform designed for radio shows, DJ sets, podcasts and long-form audio, and is specially built to support creators in uploading and monetising mixes without facing copyright takedowns. The platform emphasises community, culture and creator empowerment, offering tools to build and monetise fan-facing content.
WebsiteInstagramMixcloud specializes in long-form audio such as DJ mixes, radio shows, podcasts, and curated playlists. Unlike traditional streaming platforms, Mixcloud focuses on continuous listening experiences rather than individual tracks.
Mixcloud operates under a unique licensing framework that allows creators to legally include copyrighted tracks within their uploaded mixes. Rights holders receive royalties based on the content used, without creators needing to clear each track individually.
Mixcloud uses genre tags, curated categories, trending charts, and personalized recommendations to highlight new uploads. Popular mixes gain visibility through user engagement such as plays, reposts, and follows.
Yes. Mixcloud offers analytics tools that show plays, listener locations, audience retention, and engagement trends. Creators can use this data to understand which mixes resonate most with their audience.
Royalties are generated through Mixcloud’s subscription model and ad-supported listening. Rights holders such as artists, labels, and publishers receive payments based on the tracks used within mixes, with distribution handled through licensing partners.