Unchained Music Distribution passport
- Platform
- Peloton
- Site
- onepeloton.com
- Social
- @onepeloton
Peloton is more than a fitness platform it’s a global community where music powers motivation, workouts, and connection. By distributing your tracks to Peloton with Unchained Music, you can ensure your music is featured in classes, rides, and training sessions that inspire millions worldwide. Our distribution model lets independent artists and labels expand their reach into one of the most engaging fitness ecosystems on the planet
Peloton is a fitness and media company that offers live and on demand workout classes, including cycling, running, strength training, yoga, and more. Members can access classes through Peloton's proprietary equipment or via the Peloton App. The platform is known for its immersive experience, combining high quality workouts with a strong sense of community. Artists can upload their songs to Peloton, allowing users to listen to them while working out. This feature gives musicians the opportunity to have their music featured in workout classes, creating a seamless blend of fitness and music.
Five questions, answered for this platform specifically.
Peloton licenses music through partnerships with labels, publishers, and distributors who provide audio files, rights information, and metadata cleared for fitness-class use. Once processed, tracks are available for instructors to include in cycling, running, strength, yoga, and other Peloton sessions.
Peloton features a wide range of genres, from pop, hip-hop, and EDM to rock, R&B, and indie. Music selection is driven by instructor preference, class intensity, and curated playlists designed to motivate users during workouts.
Peloton requires complete metadata including track titles, artist names, label and publisher information, ISRCs, and licensing details. This metadata ensures accurate reporting and rights compliance for music played during live and on demand classes.
Peloton instructors select music based on class theme, cadence, and overall energy. Music teams and partnerships also help curate high impact tracks and exclusive artist collaborations suited for fitness driven environments.
Peloton pays licensing fees to rights holders through agreements with labels, publishers, and performance rights organizations. Usage data is tracked for both live and on demand classes, and royalties are distributed through standard industry channels to artists via their rights partners or distributors.
Set the release up in the app and it goes to this platform with the rest of them, delivered to spec and checked by a person first.
Upload the release yourself in the app, on the plan that fits, and send it to every store you want in one go.
Start DIYFor multi-release plans and label rosters, scoped with the services team before anything starts.
Apply for Artist & Label Services