Unchained Music Distribution passport
- Platform
- National K Song
- Site
- kg.qq.com
National K Song is a popular karaoke and music sharing platform where fans sing, share, and discover new tracks. By distributing your music to National K Song with Unchained Music, you can connect with audiences who love interactive music experiences and expand your reach across Asia. Our platform helps independent artists and labels seamlessly share their music, gaining exposure on a service built for creativity, community, and discovery.
National K Song (Quanmin K Ge) is one of China’s most popular social karaoke platforms, offering an interactive space where users can sing, record, and share their performances with a large and enthusiastic community. Launched by Tencent in 2014, the app quickly became a cultural phenomenon, blending traditional karaoke with modern social features and music driven creativity. Its extensive catalogue includes tens of thousands of licensed backing tracks across Mandarin, Cantonese, and international genres, making it accessible to singers of every style and skill level. The platform’s standout features include high-quality vocal effects, real-time scoring, collaborative duets, and community challenges that encourage participation and discovery. Users can interact through comments, likes, livestreams, and fan circles, transforming karaoke into a social entertainment experience. With deep integration into Tencent’s ecosystem and a strong focus on user engagement, National K Song remains one of the leading destinations for social music performance and fan driven musical expression in China.
Five questions, answered for this platform specifically.
National K Song ingests licensed tracks through approved distributors and rights partners who deliver audio files, metadata, and synchronized lyric data. Once processed, songs appear in the karaoke library for users to sing, record, and share within the app.
The platform supports full karaoke tracks, instrumental versions, backing tracks, and vocal guides. It also allows users to create UGC recordings, duets, and remixes using licensed stems where available.
National K Song requires detailed metadata including artist names, song titles, lyric timing files, composer credits, genre classification, and rights information. Properly formatted Chinese language metadata ensures accurate categorization and searchability.
The platform highlights tracks through trending karaoke charts, daily recommendations, genre hubs, challenge events, and influencer led singing campaigns. Songs widely used in popular user performances often receive additional visibility.
Royalties are paid through licensing agreements covering karaoke playback, UGC recordings, and in app interactions. National K Song tracks how often each song is sung and shared, then reports usage to rights holders via distributors, who pay artists according to standard royalty cycles.
Set the release up in the app and it goes to this platform with the rest of them, delivered to spec and checked by a person first.
Upload the release yourself in the app, on the plan that fits, and send it to every store you want in one go.
Start DIYFor multi-release plans and label rosters, scoped with the services team before anything starts.
Apply for Artist & Label Services