Unchained Music Distribution passport
- Platform
- Hook
- Site
- hookmusic.com
- Social
- @hookmusic.app
Hook is an emerging digital streaming service in Asia, offering a mix of music, entertainment, and interactive features designed to engage audiences across the region. With curated playlists, localized content, and a growing user base, Hook is quickly becoming a destination for fans seeking fresh music experiences. By distributing through Unchained Music, artists can release their tracks to Hook and more than 220 global platforms, expanding their reach and building stronger connections with listeners across Asia and beyond.
Hook is a short form music and video platform designed to spotlight emerging artists and help songs gain traction through viral, creator driven content. Built around highly shareable clips and intuitive editing tools, Hook offers an engaging environment where users can discover new music, participate in trends, and showcase their creativity. The platform emphasizes speed, simplicity, and community interaction, making it an appealing destination for younger audiences and independent musicians looking to build visibility. With seamless audio integration, a continually updated sound library, and features that encourage rapid content creation, Hook serves as both a discovery engine and a promotional channel for new releases. Artists can connect directly with listeners, track engagement, and leverage user generated content to amplify their reach across digital ecosystems. As short form media continues to shape modern music consumption, Hook stands out as a dynamic platform at the intersection of creativity, culture, and real time music discovery.
Five questions, answered for this platform specifically.
Hook sources licensed tracks through approved distributors and rights holders who supply audio files, metadata, and usage permissions. Once processed, songs are added to Hook’s in app sound library, where creators can attach them to short videos and social clips.
Music is used in short form videos, dance trends, comedic clips, beauty and fashion posts, creator challenges, and branded campaigns. Hook’s audio tools are designed to support culturally viral, mobile first content.
Hook requires accurate titles, artist names, genre labels, tempo or mood tags, language indicators, and rights ownership. Clean metadata helps the platform match trends, rank popular sounds, and return accurate search results for creators.
Hook highlights songs through trending sound pages, challenge hubs, editorial playlists, algorithmic recommendations, and featured music sections. Tracks that perform well in creator videos often rise quickly in visibility.
Hook pays royalties through licensing agreements that track audio usage across videos and promotional placements. Usage data is reported to distributors or rights holders, who then issue payments to artists according to standard royalty cycles.
Set the release up in the app and it goes to this platform with the rest of them, delivered to spec and checked by a person first.
Upload the release yourself in the app, on the plan that fits, and send it to every store you want in one go.
Start DIYFor multi-release plans and label rosters, scoped with the services team before anything starts.
Apply for Artist & Label Services