- Platform
- Adaptr
- Site
- adaptr.com
To get your music onto Adaptr, distribute through Unchained Music. Releases typically go live within 24 hours to 7 days.
Adaptr is a music licensing platform from Feed Media Group that lets app developers stream fully licensed popular music inside their products. Delivery there makes your catalog available for those apps to program, with royalties flowing back through your distributor.
Adaptr was launched in 2021 by Feed Media Group to solve licensing for early stage app builders: instead of negotiating with labels one by one, a developer integrates Adaptr's SDK and streams pre cleared music inside fitness, wellness, gaming and consumer apps, while Adaptr handles the rights administration, reporting and payments behind it. Warner Music Group was the launch label partner, and rights holders including BMG, Merlin and Reservoir have joined since. For an artist, delivery to Adaptr places your recordings in the catalog those apps draw from. Every stream inside a licensed app is reported and royalties are paid through to rights holders monthly, arriving alongside your other distribution earnings.
The same four steps for every release, whichever stores you send it to.
Sign up and pick the plan that fits. Grow is one artist profile, Pro is three and adds editorial pitching.
Audio, artwork and the metadata that travels with them: titles, credits, release date and rights.
Select your stores and send the release to all of them in one go.
A person checks the release before it leaves. It typically appears on the platform within 24 hours to 7 days.
Updated September 2026
Five questions, answered for this platform specifically.
Adaptr is a business to business music licensing platform operated by Feed Media Group, the company behind Feed.fm. It launched in 2021 with Warner Music Group as its first major label partner and gives app developers a legal way to stream popular music inside their products through an API and SDK.
Adaptr sources catalog from labels, distributors and rights aggregators rather than from artist uploads. Distribute your release through Unchained Music and it can be delivered into the catalog pool that Adaptr licensed apps program from, with your ownership and split data attached.
Apps that use Adaptr report every stream, and Adaptr administers the payments to rights holders with monthly reporting. Your share arrives through your distributor the same way store royalties do, so there is no separate Adaptr account for you to manage.
Adaptr targets consumer apps that want real licensed music without building a rights team, and its pricing is designed for startups. Typical integrations are fitness and workout apps, wellness and meditation products, games and other interactive experiences that program music as part of the product.
They are products of the same company, Feed Media Group. Feed.fm is the enterprise offering aimed at established brands, while Adaptr packages the same licensed music infrastructure for early stage developers. From an artist's point of view both are routes for licensed in app streaming of your catalog.
Set the release up in the app and it goes to this platform with the rest of them, delivered to spec and checked by a person first.
Upload the release yourself in the app, on the plan that fits, and send it to every store you want in one go.
Start DIYFor multi-release plans and label rosters, scoped with the services team before anything starts.
Apply for Artist & Label Services