Get Into Your Fans' Spotify Wrapped. Here's Your Deadline.
Spotify Wrapped lands in December, but artist messages close on 6 November. Here’s how to film and submit your 30-second thank-you video in time
Spotify Wrapped lands in early December, and for one month a year, your biggest fans are looking back at everything they've played. This year you can be part of that moment, but only if you act before 6 November.
What Spotify has opened up
Until 6 November, every artist on Spotify can submit a short video message to thank their fans. If you're one of a listener's top artists, your message may appear inside their Wrapped.
It's not a small thing. Last year more than 70,000 artists sent a message, and Spotify says fan engagement grew by nearly 20% compared with the year before, with more saves and shares.
New for 2026, artists in Spotify's video upload beta can also submit a live performance video, such as a gig, an acoustic take or a studio session.
How to make your message
Keep it simple. Film it on your phone, held upright, between 3 and 30 seconds long. Use your voice, but leave out music, logos, on-screen text and filters.
Spotify suggests three things to talk about:
- What your fans' support meant to you this year
- A milestone you're proud of, like a release or a show
- What's coming next, like new music in 2027
One thing to avoid: don't point fans to other websites, ticket sellers or social accounts. Spotify can remove messages that do.
How to submit
- Open Spotify for Artists on a computer (not your phone).
- Go to Video & Visuals and click the Wrapped banner.
- Upload your video as an MP4 or MOV, and add a caption of up to 100 characters.
Spotify reviews every video, and placement isn't guaranteed. It depends on where you rank in each fan's listening.
Get the rest of your profile ready too
Wrapped sends new people to artist profiles, so make sure yours is worth landing on. Refresh your photos and bio, update your Artist Pick, and check that your release details are correct.
You can review all of your releases and song details from your Unchained dashboard.
Where Unchained stands
Wrapped is one of the few moments when streaming feels personal. A 30-second thank-you costs you nothing and reaches the people who listened most. If you've had fans this year, give them something back.
Sources: Submitting Your Artist Messages for 2026 Wrapped (Spotify for Artists Support); How to get ready for Spotify Wrapped 2026 as an artist (RouteNote); Spotify For Artists Opens Wrapped 2026 Portal With New Tools (Hypebot)
